November 4, 2022
Local SEO is the process of optimizing a website for a specific geographical area. It requires a solid playbook of proven methods to boost your online footprint. These methods should give your website added authority and weight. A great way to do this is to use local references on your website. For example, you could make sure that you shout out the local sports team or local player whenever you talk about your product or service. You could also include the name of the location in the product or service’s name.